ACES
Advanced Component Electronic Systems
Our Vision
Legally, we’re Aces Fuel Injection, Inc., but our friends just call us Aces.
We’re a technology-driven company built around a simple belief: high-quality engine management should be within reach for real enthusiasts. We build affordable, dependable EFI and supporting products for the people, the builders, weekend warriors, tuners, and shop owners who actually turn the wrenches and finish the project.
Aces is engineering-led by design. Across our U.S. and overseas operations, our team includes 130+ staff members, with over 1/3 of our staff in engineering. We’re constantly improving what you already own, refining drivability, solving real-world issues, and expanding capability through updates. The best part: more than 80% of the features and capabilities we released over the last two years have been shared with customers at no extra cost.
We build for the long haul: hardware that lasts and software designed to evolve. While we offer “pro” versions of many systems, our goal is always the same: to deliver the best value now and in the long run, so customers can look back and feel proud they Bet On Aces.
We’re also affordable on purpose. Not because we cut corners, but because we refuse to price-gouge. We want you to spend your money where it matters: finishing the build, driving it, enjoying it, and starting the next project when you’re ready.
What We Believe
We believe performance should be built in, not marketed in.
We believe innovation should push DIY EFI forward.
We believe in fair pricing, real value, and no shortcuts.
We believe details matter because drivability is the difference.
We believe high performance should not require a high price.
We believe EFI technology should be accessible, so more people can enjoy the hobby.
Education Programs: “For the People” in Action
“For the people” isn’t just a slogan to us, it’s a commitment.
Our Education Programs exist for one reason: to help the next generation learn by doing. We sponsor student builds and support automotive classrooms so young builders can gain real skills in engines, tuning, diagnostics, fabrication, and teamwork, hands-on, real-world, and with real results.
Today, we’re proud to support 8 sponsored schools, donate 15 systems, and help 300+ students take their first steps into engines, tuning, and engineering. Our commitment started in 2022 and expanded in 2023, because lasting progress in this hobby only happens when we invest in the people who will carry it forward.
Our Owner
Owner/CEO
Hongjun Ma
Hongjun “Ma” Ma is the Founder and CEO of Aces EFI, and an engineer at heart.
Ma’s story started long before Aces. As a high-school student, he fell in love with car culture and the dream of building something fast, clean, and personal after watching The Fast and the Furious. That dream led him to study Automotive Engineering in college and spend 10+ years as an OEM EFI calibration engineer, learning what makes engines run better, smoother, and more reliably in the real world.
In 2020, Ma founded Aces with one straightforward goal: create high-quality engine management technology that’s accessible to real enthusiasts, not only high-budget builds or professional teams. As the company grew, he invested in building strong teams in both the U.S. and overseas, so Aces could design, validate, and deliver products at scale while staying true to the same core idea: great engineering, fair pricing, real support, for the people.
That’s also why Education Programs matter so much here. Ma was once that student with a dream. Sponsoring students today is our way of keeping the door open for the next generation, so their first build doesn’t stay a dream.
When he’s not working, Ma enjoys golfing, running, good drinks with friends, and watching Breaking Bad (again).
Our Department Heads
Customer Support Manager
Daniel O'Dear
Daniel leads our Customer Support team to help customers choose the right setup and get running with confidence, from first questions to first start. With a background in tech and customer care, he focuses on clear communication, fast follow-through, and using customer feedback to keep improving our products and service. When he’s not working on cars, he’s usually in the garage or spending time with his wife, Christy, and kids, Kristen and Caleb.
Marketing & E-Commerce Manager
Joshua Goodpaster
Josh leads Aces’ Marketing & E-Commerce efforts, from campaigns and launches to improving how customers shop, learn, and get support across our website and sales channels. He works cross-functionally with every department to make sure what we promise online matches what customers experience in real life. When he’s not online, you’ll find him in the gym, learning languages, or brainstorming the next idea for Aces.
Warehouse Supervisor
Grant Heiser
Grant leads our warehouse and fulfillment team with one simple focus: ship the right parts, the right way, on time, day after day. He’s detail-driven and takes pride in doing it right the first time, because getting the small things right is what keeps building moving. Outside of work, Grant enjoys hunting, fishing, and family time with his wife, Audrey, and son Jace.
HR Manager & Administrative Assistant
Andrea Wiren
Andrea supports our people and operations, recruiting, onboarding, team support, and keeping day-to-day work running smoothly. She brings years of experience in customer care and administration, and she’s known for her organization, follow-through, and the way she genuinely looks out for the team. Off the clock, Andrea enjoys Harleys, time with family, and life with her hounds.
130+
Staff Members
Our Teams
Combined forces between our U.S. headquarters and our overseas engineering & manufacturing teams total more than 130 staff members. Across Customer Support, Tech Support, Marketing, R&D, Warehouse, Finance, Sales, Production, QC, HR, Admin, E-Commerce, and more, our team works hard six days a week to do it for you, the people.
Always Bet on Aces.
We'll do our part to earn it.